About

I'm a Product Designer currently designing Samsung Smart TV experience to transform home and family lifestyle through novel digital services. Products I have worked on are Samsung Health, Frame TV, Samsung Universal Guide. While I was in Samsung Research group, I was exploring new technologies and determining how they function within Samsung's current ecosystem such as input innovation and future products category by coming up with ideas, inventing and proposing concept through drawing, animation, prototype in the incubation process.

I enjoy tackling problems with system thinking and carrying out ideas through collaborative execution. I find fulfillment through thoughtful concept ideation and creating the experience that brings delights and benefits to people's daily life.

In prior, I joined the newly initiative Visa NY Innovation Studio as one of the first-hired designers and relocated to New York. I have practiced on service design, co-creation, deliver client engagements, studio operation in a consulting environment.
At Microsoft Production Studios, I have led the design for multi-touch and interactive storytelling digital signage apps running on large touch screens. The experiences are shown in trade shows, events and Microsoft campus.

In my free time, I enjoy hopping into the water surfing at best waves in a calm and beautiful day, discovering new podcasts and working on some concept exploration. I see design as a medium to express curiosity toward the world and connect people. You can also find some of my posts at my design thoughts blog.